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Measuring Online Video Engagement
Engagement is the buzz word in the social media marketing world right now. I’ve even posted articles on this site pertaining to the importance of marketers creating content that will engage an...
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Red Fox Media Produces Testimonial Video for Southwestern Consulting
Southwestern Consulting is a company committed to developing sales leaders through business coaching services. They were ready to produce an updated testimonial video and hired us to produce a new...
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Videos Must Provide Viewers With an Experience
Now, more than ever, consumers want advertisers to speak WITH them, not AT them. A disconnect has formed between advertisers and consumers, because… consumers feel as though brands aren’t really...
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Red Fox Media Releases Video for Pelham Senior Center
Hall Marketing hired us to provide production and post-production services on a video project for the Pelham Senior Center. The video was part of an overall re-branding campaign that included a new...
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How to Increase Video Views
Image via CrunchBase The New Media Minute is a podcast I listen to regularly. In each episode, host Daisy Whitney covers the latest online video trends. In the episode dated September 27, 2011, Daisy...
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Consumers Matter
This just in – your customers matter. Sounds like a no-brainer. Sounds like a topic not really worthy of discussion. Everyone knows it. What more needs to be said? As simple as this concept sounds, it...
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Advice For Those Seeking to Add More Video to Their Website
Perhaps you have ventured into the online video arena by uploading a little bit of content to your website, YouTube channel, or Facebook page, and now, you’re interested in learning how to make the...
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AT&T’s “Brackets By 6 Year Olds” Video Campaign
I usually fill out an NCAA basketball tournament bracket, even though I don’t watch the regular season very closely. I think there are others who can say the same. So what is it about March Madness...
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This Is ESPN
I’ve always enjoyed commercials produced by ESPN over the years. The “This Is SportsCenter” series are full of classic, memorable spots. Viewers can appreciate the commercials, even if they aren’t...
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Steps to Making a Viral Video
We came across an article today from ReelSEO talking about the business of video virality. Once a video is produced, then what? How do you start to build an audience? The ReelSEO article links to a...
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